Sales and Marketing Solutions
Sales and marketing costs continually challenge decision-makers to develop strategies to maximize profitability. Resort Solutions seamlessly integrates sales and marketing processes to build efficiencies that increase success rates. It all begins with lead generation and the design of marketing programs that can be tailored to specific target audiences, calibrated to achieve maximum success, and monitored to evaluate effectiveness. Specific marketing tasks, such as telemarketing calls and mailings, can be automatically scheduled for specific employees entrusted with those responsibilities. All pertinent customer and marketing information can then be transferred from marketing to sales, eliminating any duplication of work.

Marketing Programs

• Design marketing efforts to include up to ten attribute categories
• Combine marketing efforts to form campaigns
• Combine up to 40 different criteria to build marketing lists
• Target list generation (based on up to forty different criteria)
• Distribute marketing lists to telemarketing agents
• Reuse and replicate marketing lists
• Save marketing list criteria set for future use
• Track effectiveness of marketing efforts and their underlying attributes

Tour Management

• Create user-defined waves
• Consolidate tour reception
• Offer and track tour incentives/premium inventory
• Fulfill tour incentives
• Link tours
• Split tours
• Reschedule tours
• Identify tour history before scheduling a tour
• Establish sales staff's availability and ranking
• Process no-shows and uncover other tour irregularities
• Analyze sales staff productivity
• Build business policies using an extensive list of business rules

Premium Inventory

• Track premium inventory by location
• Establish quantities on hand as well as estimated inventory based on tour flow
• Transfer inventory between locations
• Perform manual inventory adjustments
• Monitor re-order levels by premium/location
• Record premium certificate numbers upon fulfillment
• Validate premium certificate numbers upon redemption
• Differentiate between 'redeemed' and 'unredeemed' certificates
• Designate the business entity who absorbs the cost of the premium

Contact Management

• Retrieve pending actions generated by a lead/owner's tour, contract, and reservation transactions
• Monitor interaction statistics
• Establish demographic profiles
• Manage employee information
• Schedule tasks to appear on a departmental or employee work list
• Reduce likelihood of duplicate contact records
• Process inbound and outbound telemarketing calls
• Analyze call analysis and efficiency reports
• Build business policies using an extensive list of business rules

Contract Administration

• Merge Resort Solutions® data with form documents authored in Microsoft® Word
• Track contract deposit receivables
• Report on sales volume
• Track both buyer and seller incentives
• Process contract resales and upgrades/downgrades
• Process contract voids, cancels, and foreclosures
• Track multi-currency revenue streams
• Confirm and close contracts in a batch or individual mode
• Adjust rescission periods at contract entry
• Design finance plans that allow owners to finance their purchase
• Levy typical additional charges on a contract or design them on-the-fly
• Report contract revenue that cross-references your general ledger codes
• Identify when contract status updates occurred and who processed them
• Build business policies using an extensive list of business rules